The 2023 Christmas concept: "Country Christmas"
The festive season is approaching, and so are the Christmas decoration is undergoing a change. More and more people are opting for natural materials instead of artificial, plastic-like decorations. Natural materials such as wood, twigs and wool become the stars of the Christmas decoration world. The combination of these organic elements and the lush green of fir branches or cones lends the festive season a special touch. Rustic elegance. Flowers and plants, especially those reminiscent of the Christmas season, add a fresh touch. This return to the original not only creates a warm atmospherebut also sets a Statement for sustainable celebrations.
"RAW" collection gives Christmas a natural touch
To further emphasise nature and authenticity in our STYLIT floristry line, we are presenting the original "RAW" collection. "RAW" stands for "Regional Authentic Wool" and embodies naturalness and sustainability in a particularly impressive way.
The "RAW" cords and felts in this range radiate a Unfiltered, rustic connection with nature out. That's why we decided to create our Christmas shop design under the motto "Country Christmas" around the unique atmosphere of the "RAW" products. It shows the raw beauty of this collection, which is perfect for a atmospheric Christmas decorations fits.
Realisation of "Country Christmas
Lisa used the products from the "RAW" collection to create a Christmas decoration with natural materials that can be used as a Shop concept, for hotel decoration or for Advent and Christmas parties suitable:
- Two characterful wall units are the Christmas stars in natural colours. They are adorned with a wreath of wool and grasses, adding a special touch to the whole. This detail gives the wicker stars that little bit extra and fits perfectly into the overall concept.
- In addition, the structure serves as an appealing presentation of the rustic "RAW" productswhich emphasise the rustic, original atmosphere through their texture.
Appearance, colours, shapes and materials
Lisa has created an enchanting Christmas shop layout, in which she has combined individual workpieces through Recurring elements in natural colours with each other. The central table is flanked by hanging elements, pedestals and a decorated ladder to liven up every corner.
In doing so, it relies on Repeated use of materials such as woollen cords, grasses, flowers, pine branches and cones. Through the skilful placement in various locations creates a harmonious character that gives the Christmas decorations a uniform, rural and natural aura.
The shop thus becomes a festive, natural experience for customers and visitors.
Designer



Creative floral designer Lisa-Maria Thalmayr loves nature just as much as she loves experimenting and creating new things.
She not only gets energy and ideas from walks in nature, but also enjoys collecting grasses, twigs and much more to use in her flower creations and give people a piece of originality to take home with them.

